Tuesday, February 10, 2009

Kikko-Man! Weird Commercial!

Check this out if you haven't already seen it: old Japanese commercial for Kikkoman soy sauce, or just for soy sauce generally versus ketchup and olive oil. See if you can figure out why the cat must hang himself, who is in bed with Kikko-Man, and just generally what the heck?! (This video was embedded on a J-List page and that's how I found it - shopping for onigiri molds.) Enjoy!

5 comments:

  1. FL - I saw this on J-List a while back and it is still one of my fav youtube videos EVER!!!!! SHOYU! SHO ME! KI-KO-MAN!! KI-KO-MAN!!!!

    I always feel so bad for that poor kitty kat!!! But he must hang himself because of the shame he feels for choosing the wrong sauce!!!

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  2. Yes, and he did ask Kikko-Man twice for a sauce recommendation, once for the fried egg and once for the omelet. Too stupid, kitty must die. :( KikkoMan's face in bed with the pink lady is too cute, don't you think? Happy Kikko-Man!

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  3. Ads like that are why Joss Whedon had to keep telling his designers to make the Fruity Oaty Bar ad stranger ("Stranger. Weirder. More bizarre. How about uncanny?"). Which, eventually, I think they did perfectly. It's the "NOT MANDATORY" that gets me every time.

    That said, somehow Kikko-Man is still the winner in advertising non sequiturs.

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  4. 3pennyjane: Fruity Oaty Bar beats up Kikko-Man in the weird department - I voted when the octopus crawled out of the woman's cleavage and ate a dozen fruity oaty bars in rapid succession. Dang.

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  5. Well, Fruity Oaty Bar is fiction (at least so far...), while Kikkoman shoyu is real; in some way, that means K-Man takes all the marbles. On the other hand, making a man out of my mouse! Oh Joss.

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